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Sydney Wide Building Materials


Client: Sydney Wide Building Materials

Brief

Sydney Wide Building Materials are a household name in the building supplies industry, with a heavy footprint in NSW, one of the leading suppliers of all building products. A company built on pride, hard work and customer service. It was essential for SWBM to rebrand to showcase the companies new direction, through the rebrand, SWBM will be rolling out all creative assets across there warehouses, trucks, packaging as well as digital assets.


Solution

The Marketing Co created a strategy that would see the old branding completely remove and introduce the new modern look, minimal yet showcases the strength of the brand. Our team worked closely with SWBM Marketing Manager over multiple brand workshops to finalise the concept. We then moved onto the brand guidelines, print materials, and digital assets, with the new company website and video currently in the making.

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