National Mortgage Group

Client: National Mortgage Group

Brief

National Mortgage Group are a business loan specialist. A local company with a large presence. Being a local team who understands the market they have the capabilities in delivering a range of loans from home loans, business loans and personal loans to a wide range of clients.

Solution

In such a competitive market space, it was essential to identify the key selling points National Mortgage Group offer and how they can position themselves as your trusted local broker considering the lending environment at the time. Our plan was to build a custom website that showcases the company's services and roll out the new brand messages across social media to start delivering authentic content to the audience, by doing this we were able to build trust between local brokers and consumers again. Our key strategy is to drive traffic through an effective content marketing and social strategy.

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