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Bon Gusto Restaurant


Client: Bon Gusto Restaurant

Brief

Bon Gusto Padstow is an authentic Italian cuisine in the heart of Padstow, serving up the finest dishes for lunch and dinner. Bon Gusto's goal was to create a digital presence and reach out to the local market.


Solution

The Marketing Co developed a marketing campaign that was built around a social strategy, however in order to achieve a good social strategy, Bon Gusto required a foundation. Our team went to work. We started by understanding the customers who will engage with the brand, creating a story rather then just focus on food. We developed the commercial assets such as photography, social media set up, colour scheme and made our way through to the custom website that is integrated with the book it now platform. To develop the unique value proposition, The Marketing Co conducted the necessary research and rolled out a series of short video clips which will be used across social media


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